This is officially my first blog so bear with me please! I am a native to Boulder, CO and love living here! One of my favorite things is the beautiful sunsets along the Flatirons! I go to CU, and am graduating this Spring with a Bachelors in Marketing from the Leeds School of Business. But even now as I have a lot of homework I still need to do tonight and a Midterm this week I can’t stop thinking about whats going to happen when I graduate. I have gone to school forever and now it’s all changing! Luckily, Boulder has so many great opportunities for young ambitious people I hope to take advantage From my jobs so far I have really seen that while CU is a great learning institution they can’t really teach/show you how it really is. Everything I thought I would be doing in my various marketing internships really was not what I did. People are more concerned with budget cuts and making quotas and a lot of the procedural stuff you learn kinda goes out the window. No one does a full Integrated Marketing Communication Plan that I spent 2 months working on for my advertising class! Any way, I feel so lucky to have had these opportunities but I really am beginning to see that social enterprise and focusing on a social mission is the path I want to take. I have been able to work with a few non-profits and social enterprises (Friendship Bridge and ToughStuff) that are making such an impact that I feel like meeting quotas and increasing profits are not really that important. While these organizations still have a focus on profit and shareholder value their main mission is to better the lives of those on this Earth that don’t have the luxuries as us! And I think that this focus, if accepted by all businesses, could greatly impact the standards of living to many bottom of the pyramid or developing countries! I hope to spread awareness of the great organizations that are addressing these global problems and finding sustainable solutions to maybe inspire others to take part and make an impact, however small, in the lives of others.
